KidSport Canada and Icy Hot announced a new multi-year partnership with the goal of providing more access to Canadian youth and children to organized sport across the country. Icy Hot will donate $500,000 over the next three years to support KidSport’s mission of making sure no child is left on the sidelines.

It is projected that Icy Hot’s generous contribution to the KidSport program will help 1600 children gain access to organized sport and will assist with our core belief that sport empowers all children. In order to bring as much public awareness to the partnership and our common initiatives, Icy Hot has also teamed up with Elladj Baldé, professional Canadian skater and public figure to be the new Icy Hot x KidSport partnership ambassador.

Thank you to Icy Hot for believing in our program and donating So ALL Kids Can Play!

To read the full press release, click here.

To learn more about the partnership, click here.